DIGITAL COMMERCE / RETAIL STARTUPS

We defined the "Digital Commerce" list based on companies whose primary distribution channel for products or services is through an online channel.

 

Digital commerce includes mobile, e-commerce, social commerce, as well as on-demand delivery and subscription-based business models. 

 Digital commerce STARTUPS & FOUNDERS

*Note: Founder information and company descriptions are pulled from LinkedIn and/or company websites and reflects the language of each entity. Funding information is sourced from Crunchbase, Venture for Africa, and/or other reputable news outlets. All information provide is 100% curated by THE PATH. Lists will be continuously updated, with new companies and founders added throughout the month.

MAYVENN HAIR

Founded: 2012

Diishan Imira, Cofounder & CEO

Taylor Wang, Cofounder & COO (not pictured)

City: San Francisco

Raised: $13M (Series A)

Mayvenn is a e-commerce platform allowing stylist to sell their hair extensions directly to consumers.

WE ARE ONYX

Founded: 2012

Chaia Raibon, Cofounder & Director of Community

Delali Kpodzo, Co-Founder & Head of Product

City: Los Angeles

Raised: undisclosed

We Are Onyx Beauty Box is a women's beauty subscription box that offers products for complete beauty regimen. Curated with on-trend brands, hard-to-find beauty must-haves, and fave Black-owned brands.

PANTYPROP

Founded: 2015

Crystal Etienne, Founder & CEO

City: New York

Raised: N/A

PantyProp is proprietary hygiene wearables with properly angled & built-in technology for incontinence and feminine care.

LEARN MORE

BURGUNDY FOX

Founded: 2017

Alexis N. Jenkins, Cofounder, Head of Digital Commerce

Leslie Wong, Cofounder & CEO

City: New York, NY

Raised: N/A

E-commerce brand empowering women to celebrate themselves by curating intimate apparel based for all sizes.

AFRIZAR MARKETPLACE

Founded: 2017

Olay Ceesay Jabbi, founder

City: Santa Monica, CA

Raised: N/A

Afrizar is an e-commerce Marketplace, which allows different sellers of Authentic African & Caribbean products (African grocery, African Fashion, African Music & Art, Caribbean products) all over the world to list their products in one platform. Afrizar allows buyers all over the world to find the African products and brands they adore.

LEADER SHIP BOX

Founded: 2017

Rachel Green, Founder

 

City: Austin, TX

Raised: N/A

 

Leader Ship Box is a quarterly subscription box service that combines professional development and fashion into one. Their boxes contain a new stylish handbag, a book authored by a Lady Leader, a professional development guide, and other amazing items centered around lifestyle and professional success.

CURLBOX

Founded: 2015

Myleik Teele, Founder & CEO

City: Atlanta, GA

Raised: undisclosed

CURLBOX is the first subscription service for naturally kinky curly hair.

READ MORE ABOUT MYLEIK.

CURLMIX

Founded: 2015

Kimberly Lewis, Cofounder & CEO

Tim Lewis, Cofounder

City: Chicago

Raised: undisclosed

CurlMix started as a Do It Yourself subscription box. The company would send customers materials to make their own hair products. In March 2018, CurlMix shifted it's model, moving from subscription based natural hair mixes to a haircare line that remains dedicated to kinky curly hair. 

FEMLY BOX

Founded: 2013

Arion Long, Founder & CEO

City: Washington D.C.

Raised: N/A

The Femly Box is a monthly natural feminine subscription box that features 100% cotton tampons, pads, body care freebies, organic snacks and more.

ZUVAA

Founded: 2014

Kelechi Anyadiegwu, Founder

City: New York, NY

Raised: N/A

Zuvaa is an online community and marketplace showcasing the beauty and vibrancy of the African continent. Zuvaa provides customers with affordable African inspired clothing and accessories to brighten up any outfit.

ALLY SHOES

Founded: 2017

Sara Jaramillo, Cofounder/Head Designer

Samantha Dong, Cofounder & CEO 

Dr. Roxann Clarke, Cofounder & Chief Science Officer

City: New York, NY

Raised: N/A

Ally is a fashion startup led by women, for women. The brand makes elegant heels, women can walk in all day long.

KUWALA

Founded: 2013

Veronica Nnensa, Cofounder

Freeda Mulenga, Cofounder

City: Toronto, CA

Raised: N/A

Kuwala is an online boutique curating stylish clothing and accessories from socially responsible fashion brands inspired by Africa. They partner with fashion designers and women’s co-operatives to promote their beautiful handmade pieces globally.

F&W STYLE

Founded: 2009

Alexandria Alli, Founder & CEO

City: Atlanta, GA

Raised: N/A

F&W Style is a luxury handbag brand for the fashionable woman. Through their Purse for Philanthropy Program, 20% of all online sales are donated to select charities.

MESS IN A BOTTLE

Founded: 2016

Kalilah Wright, Founder & CEO

City: Baltimore, MD

Raised: N/A

Mess in a Bottle is a versatile t-shirt company that uses popular, funny, lewd sayings to get a message across without saying anything at all.

READ MORE.

WALKER & COMPANY BRANDS

Founded: 2013

Tristan Walker, Founder & CEO

City: San Francisco, CA

Raised: $33.3M (Series B)

Walker & Company Brands is home to Form Beauty and Bevel. The company's vision is to build the world’s most consumer-centric health & beauty products company.

NUDEST

Founded: 2015

Atima Lui, Founder & CEO

City: New York, NY

Raised: N/A

Nudest is more than just an e-commerce platform. The company algorithmically matches customers' skin tone to fashion and beauty items that best complement their complexion using computer vision and machine learning.

SAPELLE

Founded: 2012

Daphne Kasambala, Founder & CEO

City: London, UK

Raised: N/A

Sapelle is an online ethical store offering a wide range of original fashion and accessories in beautiful African tribal prints.

ROPEO

Founded: 2017

YC W18

Santiago Gomez Gonzalez, Cofounder

Luis Eduardo Huertas, Cofounder

Alejandro Casas Caro, Cofounder & CEO

City: Bogota, Columbia

Raised: N/A

Ropeo is an e-commerce company that offers apparel and fashion to the Latin American market. The company offers a solution, the Try-Before-You-Buy on demand clothes delivery with all mayor brands.

WE BUY BLACK

Founded: 2016

Shareef Abdul-Malik, Founder & CEO

City: Atlanta, GA

Raised: N/A

We Buy Black brings products created by Black-owned businesses into one easily accessible online marketplace.

Bôhten Inc

Founded: 2012

Nana Osei, Founder & CEO

City: Toronto, CA

Raised: N/A

Bohten is a eco-luxury eyewear line with a focus on sustainability. Handcrafted, every frame is made from reclaimed materials sourced from Ghana. The brand has been featured in British GQ, Vogue Italia, Elle, Mashable, and the list goes on.

MY PRIDE APPAREL

My Pride Apparel was founded with one goal in mind, to make clothing and apparel for today's socially conscious black woman. Their 

products are meant to make statements and allow women to speak without having to say a word.

Mented Founders.jpg

MENTED

Founded: 2016

Amanda E. Johnson, cofounder

KJ Miller, cofounder & CEO

City: New York, NY

Raised: $4M (Seed)

Mented Cosmetics is a premium beauty line that believes every woman should be able to find herself in the world of beauty. Offering nude lipstick and nail polish shades made specially for Black and Brown beauties, Mented Cosmetics believes that when it comes to beauty, no one deserves to be an afterthought.

Jordan Buckner.jpg

TEASQUARES

Founded: 2016

Jordan Buckner, Cofounder & CEO

Adi Malik, Cofounder & CFO (not pictured)

Isaac Lozano, Cofounder (not pictured)

City: Chicago, IL

Raised: N/A

TeaSquares are a tea-infused energy snack made with small-batch organic tea, pepitas, and puffed millet along with other energy rich ingredients.

WHEREU

Founded: 2016

Dr. Dionne Mahaffey, founder

City: Atlanta, GA

Raised: N/A

WhereU is a local business search app with a real-time leaderboard of black-owned businesses across categories, ranked by peer-to-peer referral counts. WhereU helps people start their search for the most 
trusted African-American and Latino professionals and businesses.

EBY

Founded: 2017

Sofia Vergara, Cofounder

City: New York, NY

Raised: N/A

EBY is a subscription-based company driving profits with purpose. EBY, the perfect everyday seamless panty, boasts lightweight fabric that gives a second-skin feel and look while our patented flocking technology prevents sliding and riding. Instead they work as one with you so you can run, shape and shift the world.

BLK & BOLD Specialty Beverages

Founded: 2017

Pernell​ Cezar, co-founder & CEO

Rod Johnson, co-founder

City: Des Moines, Iowa

Raised: N/A

BLK & BOLD is a subscription based service for organic, premium sourced coffees and teas. All products are fresh roasted, in-house with 5% of profits used to support domestic initiatives for disadvantaged youth. 

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